Cookie Policy

This website uses both third-party and proprietary cookies to provide you with a better browsing experience, enable content sharing on social networks, and to gather user statistics.

You can prevent the download of cookies through your browser settings, thereby avoiding the storage of cookies on your device.

As the owner of this website, I inform you that no personal information from cookies is used, we only compile general visit statistics which do not include personal information.

It is very important that you read this cookie policy and understand that if you continue browsing, we will consider that you accept its use.

According to the terms included in Article 22.2 of Law 34/2002 on Information Society Services and Electronic Commerce, by continuing to browse, you are giving your consent for the use of these mechanisms.

Responsible Entity

The entity responsible for collecting, processing, and using your personal data, as established by the Personal Data Protection Law, is GENERATION RFID, owned by GENERATION RFID, S.L – C/ de Valls, 81-87 Office 73, 43204 Reus (Tarragona – Spain).

What are cookies?

Cookies are a set of data that a server deposits on the user’s browser to collect standard Internet registration information and visitor behavior information on a website. In other words, these are small text files stored on the hard drive of a computer that are used to identify the user when they reconnect to the website. Their purpose is to record the user’s visit and save certain information. Their use is common and frequent on the web because it allows pages to function more efficiently and achieve greater personalization and analysis of user behavior.

What types of cookies are there?

The cookies used on our website are session cookies and third-party cookies, allowing us to store and access information related to language, browser type, and other predefined user features, as well as to track and analyze user activity to introduce improvements and provide our services more efficiently and personalized.

Cookies, based on their permanence, can be divided into session cookies or persistent cookies. Those that expire when the user closes the browser. Those that expire depending on when they meet the purpose for which they serve (for example, to keep the user identified in the services of GENERATION RFID, S.L) or when they are manually deleted.

Name Type Expiration Purpose Class
__utma Third-Party (Google Analytics) 2 years Used to distinguish users and sessions. Non-Exempt
__utmb Third-Party (Google Analytics) 30 minutes Used to determine new sessions or visits Non-Exempt
__utmc Third-Party (Google Analytics) End of session Configured for use with Urchin Non-Exempt
__utmz Third-Party (Google Analytics) 6 months Stores the source or campaign that explains how the user arrived at the website Non-Exempt

Additionally, based on their purpose, cookies can be classified as follows:

Performance Cookies

These cookies remember your preferences for the tools found in the services, so you don’t have to reconfigure the service every time you visit. For example, settings for video or sound players, video transmission speeds compatible with your browser, and items saved in the “shopping cart” in e-commerce services such as stores.

Geo-Location Cookies

These cookies are used to determine what country you are in when requesting a service. This cookie is completely anonymous and is only used to help orient the content to your location.

Registration Cookies

Registration cookies are generated once the user has registered or subsequently opened their session and are used to identify them in services with the following objectives:

  • Keeping the user identified so that if they close a service, the browser, or the computer and at another time or another day they re-enter the service, they will remain identified, thus facilitating their navigation without having to re-identify themselves. This functionality can be removed if the user clicks the [log out] functionality, so that this cookie is deleted and the next time they enter the service, the user will have to log in to be identified.
  • Check if the user is authorized to access certain services, for example, to participate in a contest.

Additionally, some services may use social network connectors such as Facebook or Twitter. When the user registers in a service with social network credentials, they authorize the social network to store a persistent Cookie that remembers their identity and guarantees access to the services until it expires. The user can delete this Cookie and revoke access to the services through social networks by updating their preferences in the specific social network.

Analytics Cookies

Each time a user visits a service, an external provider’s tool generates an analytical cookie on the user’s computer. This cookie, which is only generated during the visit, will be used on future visits to GENERATION RFID, S.L services to anonymously identify the visitor. The main objectives pursued are:

  • Allowing the anonymous identification of browsing users through the cookie (identifies browsers and devices, not people) and therefore the approximate counting of the number of visitors and their trend over time.
  • Identifying anonymously the most visited content and therefore the most attractive to users.
  • Knowing if the user accessing is new or a repeat visitor.

Important: Unless the user decides to register for a GENERATION RFID, S.L service, the cookie will never be associated with any personal data that can identify them. These cookies will only be used for statistical purposes that help optimize the user experience on the site.

Advertising Cookies

These types of cookies allow extending the information of the advertisements shown to each anonymous user in the services of GENERATION RFID, S.L. Among others, the duration or frequency of viewing advertising positions, interaction with them, or browsing patterns and/or user behaviors are stored as they help to create a profile of advertising interest. In this way, they allow offering advertising according to the interests of the user.

Third-Party Advertising Cookies

In addition to the advertising managed by GENERATION RFID, S.L websites in their services, the GENERATION RFID, S.L websites offer their advertisers the option of serving ads through third parties (“Ad-Servers”). In this way, these third parties can store cookies sent from the GENERATION RFID, S.L services from users’ browsers, as well as access the data stored therein.

The companies that generate these cookies have their own privacy policies. Currently, the GENERATION RFID, S.L websites use the Doubleclick (Google) platform to manage these services. For more information, go to:

http://www.google.es/policies/privacy/ads/#toc-doubleclick and http://www.google.es/policies/privacy/ads/.

How can I disable cookies in my browser?

Different browsers can be configured to notify the user of the receipt of cookies and, if desired, prevent their installation on the device. Additionally, the user can review in their browser which cookies they have installed and what is the expiration period of these cookies, being able to delete them.

For more information, consult the instructions and manuals of your browser:

If you want to stop being tracked by Google Analytics visit: http://tools.google.com/dlpage/gaoptout

To learn more about cookies

You can get more information about online advertising behavior and privacy online at the following link: http://www.youronlinechoices.com/es/

Google Analytics data protection: http://www.google.com/analytics/learn/privacy.html

How Google Analytics uses cookies: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage?hl=es#analyticsjs

Updates and changes in the privacy/cookie policy

GENERATION RFID, S.L websites may modify this Cookie Policy based on legislative, regulatory requirements, or to adapt the policy to instructions issued by the Spanish Data Protection Agency, so users are advised to visit it periodically.

When significant changes occur in this Cookie Policy, they will be communicated to users either through the web or via email to registered users.